editor on the verge

Online musings from the newsroom and beyond . . . by Yoni Greenbaum

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Entries Tagged as 'revenue'

How Do You Make Money?

January 3rd, 2010 · No Comments

All too often when I ask a colleague at another media company what their monetization strategy is (in general or regarding a specific product) the response I’m given is akin to “that’s not my station.” To me, that answer epitomizes the problems we’re seeing at too many media companies – too many people passing the [...]

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Tags: Advertising · Content · Organization · revenue

When the walls start crumbling it’s time to act

February 6th, 2008 · 9 Comments

At too many newspapers reporters have been given smart phones to use when they’re out in their beats only to return to the office and work on circa-1980s desktop computers. They sit on chairs that are held together by bubblegum and Scotch tape and talk on phones that are a mix of handsets, cords and [...]

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Tags: Compensation · Industry · Leadership · Online · revenue