Maybe newsrooms need to take a page from websites and use the “private beta mode” approach to introduce new hardware or software. There is nothing like watching the excitement as online users scramble to try and get an invite to a recently launched site. And the buzz those efforts creates amount to viral marketing that [...]
Entries Tagged as 'Organization'
Go viral next time you’re doing a rollout
February 1st, 2008 · No Comments
Tags: Best Practices · Innovation · Organization · Tools · technology
Online tools that can be your secret
January 23rd, 2008 · No Comments
OK, judging from the response I received to the recent team building tech and postmortem posts, maybe it would help to step back and focus on something more personal, perhaps something that assistant editors can use to help themselves.
I know first-hand how much the computer systems at many newspapers leave you wanting something more. I [...]
Tags: Best Practices · Editors · Leadership · Online · Organization · Ottaway · Tools




