editor on the verge

Online musings from the newsroom and beyond . . . by Yoni Greenbaum

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Entries Tagged as 'Organization'

How Do You Make Money?

January 3rd, 2010 · No Comments

All too often when I ask a colleague at another media company what their monetization strategy is (in general or regarding a specific product) the response I’m given is akin to “that’s not my station.” To me, that answer epitomizes the problems we’re seeing at too many media companies – too many people passing the […]



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Tags: Advertising · Content · Editor on the verge · Editor on the Verge · Organization · revenue

Is it too late for an intervention?

November 23rd, 2008 · 6 Comments

I spent part of my Sunday morning visiting dozens of newspaper websites and by the time I was done I found myself wanting to scream. WAKE UP! LOOK AT WHAT YOU ARE DOING! Too many of the sites I visited looked as if they’re frozen in time or, at the very least, not working with […]



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Tags: Audience Development · Best Practices · Editor on the verge · Editor on the Verge · Industry · Innovation · Metrics · Online · Organization · technology · Tools · Traffic

In the name of efficiency, think first

March 5th, 2008 · 1 Comment

I believe that the phrase “no one can do it all and frankly no one should” must be part of the discussion at any newspaper serious about their online operation. As I wrote in a previous post, there is a growing sentiment at many papers that there are just too few people to tackle what […]



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Tags: Best Practices · Editor on the verge · Editor on the Verge · Editors · Industry · Innovation · Organization · technology · Tools

Complaining is easy; Doing something, not so much

March 2nd, 2008 · 1 Comment

I have a question for the “underpaid, overworked, frustrated, pissed off and ignored media professionals” who are “publicly and anonymously” venting their anger on angryjournalist.com. I would like to know what each of you are doing in your own newsroom or news organization to change…anything? What effort(s) are you making to help improve the conditions […]



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Tags: Best Practices · Editor on the verge · Editor on the Verge · Industry · Leadership · Organization