editor on the verge

Online musings from the newsroom and beyond . . . by Yoni Greenbaum

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Entries Tagged as 'Best Practices'

Online story presentation: Give me a break

February 12th, 2008 · 4 Comments

Too many newspaper websites are simply online recreations of their printed products. These sites do little to take advantage of the opportunities being online provide. And worse, what bad habits they have in print, they replicate online. Case in point — long stories. It is well known that “lack of time” is one of the […]



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Tags: Audience Development · Best Practices · Industry · Innovation · Online · Reporting · Traffic

Remember it’s not over until November 3

February 8th, 2008 · 1 Comment

If you think that surviving your state’s primary or caucus now means you can chill, I would urge you to think again. While covering the political machinations leading up to the party conventions or Nov. 3 might not be glamorous or exciting, to your readers it’s just as important. For many newspapers, covering the caucus […]



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Tags: Annual Events · Audience Development · Best Practices · Elections · Innovation · Online · Reporting · Tools · Twitter

What does “Most Popular” mean on your site?

February 4th, 2008 · 2 Comments

Increasingly, on newspaper websites, I see “Most Viewed,” “Most popular” and “Most Linked” lists. Having my own blog, I know that these types of features can help increase the amount of time that people spend on a site and interlinking helps spread page rank throughout the site. But as a visitor to these sites, the […]



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Tags: Analytics · Audience Development · Best Practices · Branding · Metrics · Online · Tools · Traffic

Your newsroom could learn something from TMZ… No, really

February 2nd, 2008 · 5 Comments

Do your story meetings look like TMZ‘s? If not, maybe they should? In most newsrooms, story meetings are near clandestine events, with participants marching, piles of paper in hand, to a conference room (or office) only to emerge anywhere from 30 minutes to an hour and a half later looking haggard and, in some cases, […]



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Tags: Best Practices · Editors · Industry · Innovation · Meetings